After six months of proposals and promises to both existing and prospective customers, Site Street's new Email Campaign Manager (ECM) is in beta testing.
The ECM facilitates email marketing... be it regular email newsletters, customer communications, prospecting, or any other marketing application of email. I'm really excited about this product, as I've had many customers and prospective customers asking me for such a service.
True, there are MANY alternatives... but that's the case with nearly every web service. Lord knows I'm not the only web host, web developer, web designer, or search engine optimizer in Austin. But I feel that the service I provide is really special, and the ECM is no different.
One of the best features of the ECM is the direct website integration. For Site Street web hosting/development customers, you can import ANY email address data from your website into the ECM. This is especially powerful for my customers using my content management system, as the integration is already built. This means that someone can fill out a form on your website and in just a few clicks, those submissions can be used to send targeted email communications.
As with every other service I provide, I have the ability to customize the ECM to any client's specific needs. Since I've built it from the ground up, there are no limitations on what can be done. I'm even working on a way for it to pull content from a website... like for a realtor to send an email with their latest listing... without having to retype all that information into the ECM.
Everyone I know is bored to tears listening to me talk about this. Since I launched it to beta last week, I've been talking about it to anyone who will listen. It's the most significant service I've ever added at one time. While I still think the content management system is more powerful, it was more of an evolution (and continues to be).
Right now I'm offering three months free service to my beta testers (until Nov 1st.) If you're interested in testing out the system, please let me know!